Dear Team Richmond,

The tourism industry has been called on to take a leadership position to help the COVID-19 fight.

There is light at the end of the tunnel as more people are vaccinated but we are not there yet. We are at a pivotal moment in our province, and we must act now to protect the health care system. We must stay local now so we can get back to travelling in our beautiful province and once again welcoming visitors.

The Province is asking all of us to undertake some extraordinary measures, as part of these orders – some of which are listed below. Please read these carefully and implement as many as possible – these restrictions and measures will help us get back to travelling sooner.

Include the statement below on your communications (such as consumer emails, social channels, at your physical location) and website:

We want to welcome you as soon as we can. Due to travel restrictions in B.C. effective April 23, 2021, people are not allowed to travel outside of their regional zone until May 25, 2021. To learn more about British Columbia’s travel restrictions, essential travel inclusions, and identify which health area you currently reside in visit www.gov.bc.ca/covidtravel.

Other Recommended Actions

  • Add this question to your booking process and to your check-in COVID-19 questionnaire:
    • “Travel outside of one’s regional zone is restricted to a list of essential reasons on the B.C. government website. Are you aware of these restrictions?”
  • Consider hosting training to ensure appropriate employees like booking, sales, reservation, and front-desk staff are aware of the public health orders and the limitations on travel until May 25.
  • Confirm that any new bookings from now until May 25 meet current guidelines and orders.
  • Businesses are not expected to enforce restrictions, they have a key role in informing the travelling public and making people aware, especially before they make their reservations.
  • Pause any paid travel marketing.
  • Encourage local residents to support local businesses or explore their own community, safely. If you want, you can refer them to Destination BC’s local guides at hellobc.com/whats-open-in-bc and hellobc.com/bc-support-local-dining-guides.
  • Help spread the message through your social media using #WeAreAllConnected; #StayLocalSupportLocal #BCTourismCounts; #SaveOurSummer. You can use the key messages, the joint statement excerpts, links the joint statement (https://news.gov.bc.ca/24287) and travel orders (gov.bc.ca/covidtravel). Feel free to use DBC’s social media graphics at https://bit.ly/3etc6hf.
  • Update any Know Before You Go content on your website to reflect the latest restrictions. That information is at hellobc.com/know-before-you-go or on the government website at gov.bc.ca/covidtravel.
  • Have a map of the regional zones and a list of essential travel reasons available at check-in. You can find them here gov.bc.ca/covidtravel.

Resources For You

  • The list of essential travel activities, which are permitted between regional zones, is included under the emergency program order, available here: https://news.gov.bc.ca/24287
  • The B.C. government has information on travel restrictions, a map of regional zones, as well as a list of reasons for essential travel, at gov.bc.ca/covidtravel.

Let’s support local businesses today and in the next few weeks by ordering take out, eating with our immediate household on a patio, picking up a coffee and enjoying it at a local park, visiting a local attraction or booking a staycation at a local hotel. As a Richmond resident you can enjoy the bike ride along the West Dyke Trail enjoying the amazing views, fly a kite at Garry Point Park, or take time out to rediscover that Richmond neighbourhood you haven’t been to a while.

Please click here for the joint statement from the tourism industry.

Take care,

Nancy Small
Tourism Richmond Team Member
Chief Executive Officer