Richmond, B.C., Canada (Sept.17, 2014) - Announced today, Tourism Richmond is offering fans of the ABC television show Once Upon A Time a magical getaway trip for two to visit the fairytale town of Storybrooke, a.k.a. Steveston in southwest Richmond. This autumn, for the fourth year in a row, Richmond's historic fishing village transforms into the fictional town of Storybrooke, Maine as filming begins on the fourth season of the mega hit drama. Between now and Oct. 8, 2014, enter online for a chance to win the grand prize package including flights for two* to Richmond, B.C.; a three-night stay at he Holiday Inn Express & Suites Riverport; two exclusive Once merchandise packages; a $250 Visa Gift Card; and $200 in gift cards from local restaurants.

More Storybrooke specials:
As extra incentive to plan a Once-in-a-lifetime getaway, from Sept. 15 to Dec. 15, 2014, if guests book two nights or more at a participating Richmond hotel at they will receive an official Once Upon A Time prize pack, which includes a Once T-shirt, tote bag, special meals, transportation to and from Steveston, and a Storybrooke walking map.

"This is the perfect time of year for Once Upon A Time fans - or ‘Oncers' as they're known - to visit Steveston," says Jennifer Maloney, Director of Marketing at Tourism Richmond. "Fifteen to 20 per cent of Steveston visitors are Oncers coming from around the world toting cameras and autograph books, hoping to spot their favourite stars and Storybrooke scenes. Tourism Richmond wants to aid in the travel planning process by putting together top trip deals at, and offering special souvenirs to ensure that every visit to Richmond is a fairytale-dream come true."

It's easy to see why ‘Storybrooke' is inspiring a serious case of wanderlust. Picturesque Steveston is one of British Columbia's most charming getaways. Home to Canada's largest commercial fishing fleet, Steveston is a great place to browse boutiques for unique gifts, savour fish 'n' chips dockside, embark on a whale watching adventure, bask in the sun on the wooden boardwalk and Fisherman's Wharf, walk the seaside trails, or explore not one but two national historic sites celebrating B.C.'s fishing past. Oncers will spot evidence of Storybrooke throughout Steveston: the Tourism Richmond Visitor Centre and Steveston Post Office becomes the Storybrooke Post Office, The Cannery Café transforms into Granny's Diner and the Steveston Coffee Company changes its signage to Storybrooke Coffee Co. Then there's Romania Country Bread, which has truly embraced its fictional alter ego and now maintains the Storybrooke Country Bread signage year-round.

*Contest restrictions apply. The two flights must be originating from the same location. Please go to for a complete list of contest rules and regulations.


About Tourism Richmond
Tourism Richmond is a non-profit, membership driven destination marketing organization (DMO) whose primary mandate is to enhance awareness about the destination through sales and marketing initiatives
and by providing excellent visitor and member services. Ultimately, Tourism Richmond's goal is to increase economic wealth related to tourism for the City of Richmond and all stakeholders. The award-winning
organization is British Columbia's fourth largest DMO.

Media contact:

Julia Dilworth
Communications Specialist
Tourism Richmond