Louis Zou 1 Year Work Anniversary

Tourism Richmond would not be the same without Louis Zou, our Junior Analyst, Digital Insights and Intelligence. Congratulations to Louis, for celebrating one year with the team.

Read on to learn some fun facts about Louis!

Describe the role of Junior Analyst, Digital Insights

As a Junior Analyst, Digital Insights, my role centers on data analytics and performance reporting. I collaborate closely with our Digital Insights & Intelligence Manager, Denise, to ensure the timely and accurate delivery of various reports. In addition, I contribute to training and deploying our AI Chatbot, streamlining and optimizing internal processes, and providing website administrative support to team members.

What is your favourite part about being the Junior Analyst, Digital Insights? What do you enjoy the most about working for Tourism Richmond?

What excites me most about being a Junior Analyst is the opportunity to uncover unique insights from diverse data sets. Whether analyzing hotel occupancy, website traffic, or visitor behavior, I discover fascinating trends and insights every day. Working at Tourism Richmond is especially rewarding because it aligns with a cause I deeply care about. I love living in Richmond and have a passion for travel, so promoting Richmond as a destination is a mission I find both meaningful and fulfilling.

Where is your favourite spot in Richmond and why?

My favourite spot in Richmond is the Richmond Olympic Oval, where I play soccer weekly. Living close to a former Olympic venue that has been thoughtfully repurposed and impeccably maintained is something I truly appreciate.

What surprised you the most about Richmond, since working at Tourism Richmond?

One of the biggest surprises since joining Tourism Richmond has been discovering the city’s rich history. My work has introduced me to intriguing stories about Steveston Village, the Gulf of Georgia Cannery NHS, and the cultural heritage of Richmond. Learning about this history has given me a deeper appreciation for the community and added perspective to my day-to-day work.

What is one thing you’re most proud of since working at Tourism Richmond?

One achievement I’m particularly proud of is the progress we’ve made with our AI Chatbot, AskLulu, which is currently in beta. I’ve dedicated significant time to its planning, fine-tuning, and reporting, and it’s gratifying to see how far the project has come.

For any visitors who have never visited Richmond, give them one can’t-miss recommendation on what they should do during their stay!

For visitors exploring Richmond’s vibrant Asian food scene, I highly recommend Union Square on Capstan Way. It’s a one-stop destination for authentic Asian cuisine and beverages, particularly bubble tea and other specialty drinks. With so many great options to choose from, my personal favorites include Macu Tea, That Year China Restaurant, and Pho 37.